

A National
Real Estate Collective.
A Partner-Owned
Brokerage Platform.
YOU ARE A PARTNER IN THE FIRM
Own the infrastructure that builds your business.


920 Real, Inc. a company you own.
Your real estate license should create ownership,
not dependency on a brokerage system that profits from you.
Build equity in the systems, not just the sales.
Your Own Business Growth Collective
An Advocacy and Advisory Leadership Group
This is your collective.
You own it. You help govern it.
You'll decide its direction.
Every serious professional should ask:
When will I stop repeating the same patterns, relying on brokers,
lead programs, and systems that work me over
instead of working for me and the clients I serve?
Are you REAL?
Results-driven. Ethical. Accountable. Leader.
It is time to Steward it, Prioritize it, & Monetize it.
This is about stepping out of dependency into ownership,
advocacy, and leadership, together.
You may stay exactly where you are,
or choose to broker with us,
or start your own company.
Either way, 920 Real, Inc.
is still your full support system.
You'll have an execution team available —
seven days a week — 16 hours per day
365 days per year to support your growth.
Marketing, systems, websites, lead generation funnels,
operations, new business and strategy —
built and maintained with you.
Ongoing access to leadership, infrastructure, and execution.
Zero Commission splits for our founders
who broker with 920 Real, Inc.
Real estate brokerage building done right.
We don’t build brokerages for ourselves. We build brokerages for
our founders.
Real Estate Brokerage & Leadership development.
We elevate leaders.
WE “WALL STREET” PROOF YOUR REAL ESTATE BUSINESS WITH YOUR OWN LEAD GENERATING SYSTEMS THAT WORK.
Productivity &
Performance Enhancement.
We unlock performance that multiplies results. We help you gain market share by sharing. Business building for you vs paying wall street companies.
Corporate structuring, restructuring and succession plans.
We don’t just fix companies and agent’s business. We future-proof legacies.
Advisory, coaching, consultancy. Personal, and business.
We don’t hand you scripts. We hand you strategies that work in the real world.
Personalized Masterminds of Napoleon Hill Style.
We don’t run meetings. We create custom masterminds that transform lives.
Brokerage/Agent Management and Team Building.
We don’t shuffle teams. We build cultures that thrive. We don’t take listings - we make your listings sell better and faster.
Investment Company structuring.
We don’t just teach real estate investing. We teach real estate strategies — so money works for you, not the other way around.

Real Estate Agents & Brokers are ranked as one of the least trusted professions in the USA. —
Gallup, Statista, Ipsos, The Advisory Board
“36% of Americans cry during the home-buying or selling process.” — Zillow
National Association of REALTORS® Reports
87% of new real estate agents leave the industry within five years.
Up to 75% fail in their first year, e.g., leaving the profession or
not making any income.
In 2024, 71% of agents didn’t close a single transaction.
Real estate is considered the second-highest profession for clinical depression, with widespread burnout symptoms.
Only 2.8% of residential agents achieve a certification (CRS) from the National Association of Realtors. Few commercial agents achieve a certification.
Collaboration over Competition,
to rise beyond just selling into stewardship.
We don't just believe in J.C. Penney's business philosophy we embody it.
"The making of money must always be the byproduct of the building of men and women, and rendering essential services to mankind."—
J.C. Penney, A Man of 1,000 Partners
920 Real Inc. Standard Operating Philosophy
TIME, MONEY, AND CIRCUMSTANCES ARE NEVER AN ISSUE:
Never chase money in the hope it will change you — but to change yourself daily so money flows to fuel your purpose, freedom, and transformation.
"The Unexamined Life is Not Worth Living” Socrates
“The Unexamined Relationship & Business Enterprise
is not Life Changing or Life Giving” Fred DeFalco
Together let's transform the mindset of the real estate industry...
before it drives itself into extinction.
ALL AREAS OF REAL ESTATE, RESIDENTIAL, LUXURY, COMMERCIAL, AUCTIONS / ACCELERATED SALES, land development, investing, building, builder programs, specialty properties
gain & protect high end real estate listings, GUARANTEED
DEBT RESTRUCTURING, residential & COMMERCIAL, Foreclosure prevention & mitigation
COMMERCIAL and residental LENDING below market rates and cost
COMMAND & CONQUER AS CEO OF YOUR respective BUSINESS
BUSINESS BUILDING TO HELP AGENTS DO HUNDREDs of TRANSACTIONS YEARLY
REAL ESTATE LEGAL ALTERNATIVE DISPUTE RESOLUTIONS, ETC.
HARD MONEY AND PRIVATE LOANS WITH CLOSING RECORD OF ONLY TWO BUSINESS DAYS
education and strategies like velocity banking, become your own bank, take control of RAISING capital, and multiply real estate investment opportunities WITH passive investors who want a fixed return.

See below for our founder's personal information and background.
920 Real, Inc is Fred's succession plan. Every trustee of the collective is family to Fred, not an agent or a broker.
With over 50 years of experience and billions in transactions, Fred is always helping members of the collective achieve exceptional results in any market condition.

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